Abstinence Violation Effect, Overcoming it
Marlatt coined the term https://www.baptyst.com/officers/ to refer to situations in which addicts respond to an initial indulgence by consuming even more of the forbidden substance [11]. In one of the first studies to examine this effect, Herman and Mack experimentally violated the diets of dieters by requiring them to drink a milkshake, a high-calorie food, …